Why,
HELLO
there!
I’m Jas; I solve user problems through UX and Content Design practices.
About me
Design thinking
Case studies
Who I've worked with
Case studies
Scaling content design
Leading content design with strategy, collaboration, and a consistent brand voice.
Revamping navigation
Making it easier for users to find out
what giffgaff sells.
Activating simplicity
Simplifying the SIM activation journey to improve user experience and activations.
My blog
NEW
The writing
principles that
guide users
Every user is your hero. A hero who’s about to start …
Accessibility.
It’s a shared responsibility.
Fact! Accessibility is everyone’s responsibility.
How content
designers are shaping AI
From chatbots to ethics, AI is having an impact.
What folks are saying
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![Anood Al-Samerai]()
"I was impressed with how quickly Jas was able to understand our organisation's challenges and help solve them through a strategic and collaborative approach."
CEO, Community Southwark
Anood Al-Samerai
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![Annie Ly]()
"It's rare to find team members like Jas that can operate and adapt, whilst bringing his UX and product expertise to the table."
Impact Lead, Creative Impact Club
Annie Ly -
![Ash Schofield]()
"A real asset to our team with great contributions to enhance the giffgaff user experience"
CEO, giffgaff
Ash Schofield
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![Steve James]()
"A productive & talented content manager. Jas can manage demand from all corners of the business."
Head of E-commerce, giffgaff
Steve James
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![Riaz Ali]()
“Jas cares very deeply about great experiences, inclusive design and high quality copy.”
Head of BI & Optimisation, giffgaff
Riaz Ali
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![Eduarda Mendes Rodrigues]()
"Data Science, Content & UX have been intertwined, from exploring UX to shaping the product strategy."
Head of Data Science & Engineering, giffgaff
Eduarda Mendes Rodrigues
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![Allie Lawrence]()
"He takes initiative, solves problems, and works well independently or with teams."
Director, Global Brand Strategy, Hyster-Yale
Allie Lawrence
